ABOUT US.

Joyce is proud to be Australia’s leading manufacturer of open-cell polyurethane (PU) foam. As Australia’s only manufacturer utilising advanced Variable Pressure Foaming technology, we produce over 60 unique grades of foam, providing tailored business solutions for industries including bedding, furniture, medical, industrial, packaging, and more.

Joyce Bros Bags & Sacks
Joyce Bros

Our History

Our story began in 1886 in Sydney, NSW as Joyce Bros, producing calico and linen bags. By 1922, Joyce began bringing comfort into Australian homes with mattresses under the Night’s Ease brand.

Our foaming expertise took shape in 1953, when we began commercial manufacturing in NSW. Since then, we’ve grown to become leaders in the industry, producing high-quality foam from two state-of-the-art facilities and supplying it across Australia and into the wider Australasian region.

Global Innovation


We are part of the Sheela Group, a global leader in polyurethane foam manufacturing with a network including renowned foam manufacturers in India and Europe; Sheela Foam and Interplasp.

As part of this global group, we gain access to the latest technological advancements, leveraging insights and expertise from diverse markets to deliver world-class foam solutions to our Australian markets.

Global Innovation

Our Values

Our commitment to environmentally conscious manufacturing is geared towards providing our customers a high quality product that supports the health and wellbeing of end-users worldwide.

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Innovation Is Our Drive

We envision a future driven by innovation, where foam advancements transform the world around us.

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A Better Choice for the Environment

Sustainability is our guiding principle. We are dedicated to creating a more circular economy and sustainable foam industry.

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Keeping You Competitive

We strive for excellence, delivering high-quality foam solutions that empower our customers and elevate their success.

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Creating Healthier Homes

Foam is everywhere, which is why we focus on creating products that prioritise safety and healthier living for all.

Our Team


Our strength lies in our dedicated team, united by a common commitment to quality. Led by strong leadership, we combine a range of skills to drive innovation and achieve outstanding results across all areas of our business.

With extensive experience, our team includes skilled chemists, R&D scientists, engineers, and industry experts, all working together to push the boundaries of foam technology.

Staff Working

Our Leadership Team

  • Kevin Graham

    Chief Operating Officer

  • Diego Florez

    General Manager Operations

  • Kunal Khaira

    National Business Manager

  • Melissa Al-Aaraj

    National Human Resources Manager

  • Sarah Burley

    National Customer Experience Manager

  • John Davey

    National Warehouse & Logistics Manager

  • Scott Pye

    SA Foaming Manager / National Sustainability Lead

  • Daniel Lowe

    National Engineering Manager

A Message from our COO.

When we wrote our statement “Innovation is our Drive”, we had you, our customer, top-of mind.

We use our position as the largest Australian foam manufacturer to make products that anticipate and change with your needs.

We do this through relentless research and development, listening to our customers, and striving to provide great products and service to keep you competitive.

The world is changing. Our typical customer demands we maintain the highest environmental standards in production. Our Variable Pressure Foam Process (VPF) is a breakthrough in world-class sustainable manufacturing.

We prioritise performance and resilience in the making of all our foams and make to specifications for specific industrial applications in the automotive, medical and acoustic markets.

We understand that every business is different, we train our sales representatives to give you support with tailor-made products, produced as efficiently as possible to support your competitiveness.

With facilities in five capital cities around Australia, we strive to give you fast delivery times from our local premises.

We are a trusted supplier to some of the largest – and smallest manufacturers in Australia.

Our commitment to foam manufacturing remains as strong today as it did almost seventy years ago when Joyce was the first company to start making foam in Australia.

Thank you for trusting Joyce Foam Products with your foam supply.

Kevin Graham,
Chief Operating Officer